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1. Introduction

We are committed to protecting your privacy. This policy explains how LuxeEmbracee (“we,” “us”) collects, uses, stores, and safeguards your personal information when you visit or interact with our wholesale jewellery website.

2. Information We Collect

a. Personal Details: Name, business/store name, contact info, billing and shipping addresses.
b. Account Data: Login email, password, order history, preferences.
c. Payment Information: Card or UPI details (processed securely through PCI-compliant gateways; we do not store full card data).
d. Usage Data: IP address, device/browser info, pages visited, shopping behaviors.
e. Communications: Emails or chats you send us (inquiries, support).

3. How We Use Your Information

We process your data to:

  • Provide and fulfill orders;
  • Handle inquiries and deliver support;
  • Update you on offers and product launches (marketing, opt‑out available);
  • Improve our services and site experience;
  • Comply with legal and financial regulations.
4. Legal Basis

We rely on:

  • Contract performance (order processing, invoicing);

  • Legitimate interests (customer support, site improvement);

  • Consent (for marketing communications).

5. Data Sharing

We may share your data with:

  • Service Providers (payment processors, logistics, marketing);

  • Legal Authorities, if required by law;

  • Affiliates, if you’re working through an associated business;

  • Acquirers in the event of a business sale or merger.

6. International Transfers
  • Data may flow through service providers located outside India. We ensure adequate protections by using standard contracts, privacy frameworks, and secure transfers.
7. Cookies & Tracking

We use cookies and analytics tools (e.g. Google Analytics) to enhance your browsing and personalize recommendations. You can disable cookies in your browser, though some features may be affected.

8. Data Retention

We retain personal data only as long as necessary for:

  • Business operations and transactions;

  • Legal or financial compliance;

  • Maintaining records for up to 10 years as per tax/accounting norms.

9. Your Rights

You have the right to:

  • Access, correct, or delete your personal data;

  • Object to or restrict data processing;

  • Withdraw marketing consent anytime;

  • Lodge a complaint with the Indian Data Protection Authority or other applicable regulator.

To exercise these rights, email us at privacy@luxeembracee.in

10. Security

We employ industry-standard measures (SSL encryption, access controls, secure servers) to protect your data. While no system is foolproof, we strive to ensure your information remains safe.

11. Policy Updates

We review this policy regularly. Updates take effect when published here and will include a revised “Effective Date.” We recommend checking this page periodically.

12. Contact Us

For any privacy concerns or questions, email us at privacy@luxeembracee.in, or write to us at:
LuxeEmbracee, ChennaiWholesale.com, Chennai, Tamil Nadu, India.

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